SurfShot Privacy Policy
SurfShot Media, Inc. (“SurfShot”) is committed to protecting the privacy of our members and other users of SurfShot.com. As part of the normal operation of SurfShot.com, we collect information from you. This Privacy Statement describes the information we collect about you and how that information may be used.
Information Gathered through SurfShot.com
SurfShot will track the domains from which people visit SurfShot.com in order to gain aggregate data that may be analyzed for trends and statistics. Subject to the provisions of this Privacy Statement, SurfShot may use accumulated aggregate data for several purposes including, but not limited to the following:
- * Fulfill subscriptions and other orders
- * To do our best to make sure that SurfShot.com is compatible with the browsers and operating systems used by most of our visitors.
- * Notify you of relevant new products and features on SurfShot.com (unless you opt out from receiving such information)
- * Personalize the content and advertising you will see based on your preferences
- * Notify you of promotions from SurfShot.com and from SurfShot Media, Inc. of companies (unless you opt out from receiving such information)
- * Allow reputable third parties to send you information (again, unless you opt out from receiving such information)
- * Respond to customer service inquiries
- * Fix site problems
We also use the information for in-house research to:
- * Improve our understanding of customer needs in developing SurfShot.com, SurfShot Magazine and other SurfShot-related businesses.
- * Build marketing profiles
- * Aid strategic development
- * Manage our relationship with advertisers
What do we mean by “aggregate data”? By way of example, we may know by analyzing IP addresses that 20% of our users are coming to our Web site from outside of California or that the “Bikini of the Day” is the second most visited page on our site, and we may tell potential business partners this information. However, we would never say to such a potential partner, “You know that dude Chappy Johnson? He likes pintails, eating sushi and traveling to Hawaii in the off-season. Here is his email address and cell phone number.”
SurfShot may conduct surveys or other studies of its user base and usage for marketing and planning purposes. Participation in such surveys is at the user's option. With respect to information collected from such surveys or studies, and in the event that responses are to be publicly disclosed, users will be notified at the time they take the survey and SurfShot will disclose only aggregate information regarding its users and not personal information identifying any specific individual. In cases where surveys allow users to submit written comments, and where SurfShot advises users of the possibility of such disclosure at the time they take the survey, SurfShot reserves the right to disclose text information provided by any user through such a survey, provided that no personal information identifying that user is disclosed. Circumstances under which SurfShot would publicly disclose aggregate information include, but are not limited to, sharing survey results with our business partners, providing data to SurfShot advertisers on user preferences and/or demographics, business planning, and publicizing overall usage data in press communications and business plans.
Cookies
SurfShot employs "cookies" to provide users with tailored information. A "cookie" is an element of data that a web site, when visited by a user, sends to that user's browser which, in turn, may store that element on the user's hard drive or memory. SurfShot uses cookies to better serve users of SurfShot.com. Any cookies sent by SurfShot will be marked so that they will be accessible only by SurfShot.com subject to this Privacy Statement. However, at the user’s option and at the user’s sole expense and responsibility, any user may block or delete SurfShot cookies from the user’s hard drive or memory. However, by disabling cookies, certain site features and functionality may no longer work properly, or at all.
Other Notification
In order to implement or enforce our Terms of Use, SurfShot may use user-provided email addresses to contact users on an individual basis. At no time, unless such disclosure is required by law, a governmental agency, or specifically authorized by the user, will SurfShot disclose individual user personal information to unrelated third parties that is not publicly available.
Emails
Users may "opt-out" of receiving site notifications, newsletters, or other information via email. Users may remove themselves from such services at their discretion. Any email sent by SurfShot will include directions for how a user may remove himself or herself from the list, or a URL where the user may find such directions.
To opt-out of receiving site notifications, newsletters, or other information via email, go here:
http://www.surfshot.com/members/profile.php
Profile Display
In some cases, a user’s personal information may be publicly available through such user's profile display. In such cases, users have the option to opt out of publicly displaying their personal infor

