Defending Event Champion and Roxy Team Rider Sofia Mulanovich Chasing Stephanie Gilmore In World Tit

Roxy is pleased to
present the 14th Annual Roxy Pro Hawaii at Sunset Beach, on Oahu's
North Shore, November 24 – December 6, the biggest, heaviest wave
contest on the ASP (Association of Surfing Professionals) Women's
World Tour.   In addition to being the seventh stop of the ASP Tour,
the event is also the second jewel in the Van's Triple Crown of
Surfing.  The contest, which will be broadcast live on the web from
www.roxy.com, will take place over two days within the 12-day holding
period.

The Roxy Pro Hawaii is the longest running women's professional
shortboard competition in Hawaii and will once again play a crucial
part in deciding the 2008 Women's World Tour Champion.  Coming into
the event, reigning ASP Women's World Champion Stephanie Gilmore (AUS)
holds a small lead in the ratings over Roxy team-rider Sofia
Mulanovich (Peru), the defending Roxy Pro Hawaii and 2005 Women's
World Tour Champion.  With the ratings so close and the lead changing
hands multiple times throughout this year's tour, the Roxy Pro Hawaii
will play a critical role in determining the 2008 ASP Women's World
Tour Champion.

"We are thrilled to be continuing the tradition of women's big-wave
surfing in Hawaii with the Roxy Pro Hawaii," said Randy Hild, EVP of
Global Marketing, Roxy.  "Sunset Beach is a defining wave and proving
ground for any surfer, male or female, and Roxy is proud to offer
women the chance to leave their mark on this famed break."

Sunset Beach is regarded as the most difficult wave in the world to
surf well. It is a huge expanse of water with the primary take-off
zone located more than 250 yards out to sea. Swells converge on that
zone from a variety of directions that range from west, all the way to
north-east. If a surfer doesn't know her way around the lineup,
surfing Sunset is akin to being lost at sea in a maelstrom.

The 2008 Roxy Pro Hawaii will feature the top 17 ranked women on the
ASP (Association of Surfing Professionals) World Tour, as well as
three wildcard entrants who will be determined in the Roxy Trials.
Roxy Team Rider, Sally Fitzgibbons will be among the contestants vying
for the wildcards, with her spot already secured for the 2009 Tour,
Fitzgibbons is looking to make an early impression at this year's
contest. 2007 Quiksilver ISA World Juniors Champion Laura Enever was
also granted a trialist spot, along with Bruna Schmitz, Coco Ho,
Carissa Moore and Lee Ann Curren.

The Roxy Pro Hawaii is the second in a series of two Roxy Pro events
on the ASP Women's World Tour schedule. The tour's first event of the
year the Roxy Pro Gold Coast (March) was won by Sofia Mulanovich, who
hopes to lock down her second world title in Hawaii.

The Roxy Pro Hawaii will be streamed live on the web at www.roxy.com
with live interviews and commentary by Roxy Team Rider and longboarder
extraordinaire Kassia Meador.  For more information on the Roxy Pro
Hawaii and the full trials list please visit www.roxy.com.